In the ever-competitive music industry, countless artists rise from humble beginnings, overcoming obstacles and sending demos to record labels, all in pursuit of their big break.
For Berita, her inspiring journey into the music scene has been shaped by the influential figures of Kalawa Jazmee record label owner and DJ, Oskido, and the late radio icon, Eddie Zondi.
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In a candid interview with SlikourOnLife, the talented singer reflected on the crucial moments that paved her path to success.
Berita shared how, in the early stages of her career while still pursuing her studies, her then record label got her music noticed by the South African Broadcasting Corporation (SABC).
The exposure garnered from this led to the late Eddie Zondi taking a keen interest in her single “Thandolwethu,” which he frequently featured on his esteemed radio show.
Berita vividly described an encounter with Oskido, the DJ was left impressed by her captivating performance of “Thandolwethu” during a taxi rank activation.
Recognizing her immense talent, Oskido made the decision to include the track in his widely acclaimed “I Believe” album.
“The album was big, I started touring with Oskido, and he literally gave me my first big break,” Berita expressed with heartfelt gratitude, acknowledging the profound impact Oskido had on her career.
Oskido, a revered figure in the industry with a legacy spanning over three decades, is known for his unwavering support and mentorship of aspiring artists.
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He has played a vital role in shaping the careers of numerous talents, making a difference in the lives of those he collaborates with.
Reflecting on his journey and the artists he has nurtured, Oskido shared, “It fills one with a sense of gratitude for making a difference and a sense of pride in us as a team that worked together for more than 30 years. Now it is about empowering the new generation and handing over the baton.”
