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HomeTechnologyBugatti Chiron Profilée Sets New Car Record With $10.8 Million Auction

Bugatti Chiron Profilée Sets New Car Record With $10.8 Million Auction

The one-of-a-kind Chiron-based La Voiture Noire was privately sold to a "Bugatti enthusiast" for 11 million Euros, or $18.9 million after taxes and fees.

Bugatti Chiron Profilée Sets New Car Record With $10.8 Million Auction - SurgeZirc SA
Bugatti Chiron Profilée Sets New Car Record With $10.8 Million Auction.

The final 16-cylinder Bugatti ever sold has set a new car auction price record, and it nearly didn’t exist. The Profilée was created as a prototype for a planned series of 30 special edition Chiron supercars.

It’s a more luxurious version of the Chiron Pur Sport, which was one of the coupe’s most extreme performance variants with 1,479 horsepower.

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While its top speed has been limited to 232 mph, it is the fastest of the Chirons, which can reach 261 mph and as much as 304 mph with their governors turned off. It can reach 60 mph in 2.3 seconds and 186 mph in 12.4 seconds.

Bugatti Chiron Profilée Sets New Car Record With $10.8 Million Auction - SurgeZirc SA
The Bugatti Chiron Profilée has a personalised interior with a nameplate.

However, while it was in development, Bugatti filled the order books for the limited run of 500 Chirons it had promised, so the programme was cancelled before it began.

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Bugatti decided to go ahead and finish the pre-series car as a street-legal vehicle under European regulations.

Bugatti Chiron Profilée Sets New Car Record With $10.8 Million Auction - SurgeZirc SA
The Bugatti Chiron Profilée was auctioned for $10.8 million.

Instead of being sold, the blue and black car was auctioned off at RM Sotheby’s in Paris, where it sold for 9,792,500 Euros, or about $10.8 million. More commonplace Chiron models start at $3.5 million.

This breaks the auction record for a new car, which was set in 2017 when a Ferrari LaFerrari Aperta sold for 8.3 million Euros. That was worth $10 million at the time, but it was a charity auction, which could have skewed the outcome.

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Bugatti Chiron Profilée Sets New Car Record With $10.8 Million Auction - SurgeZirc SA
The Ferrari LaFerrari Aptera was sold at a charity auction for $10 million.

However, the Profile is not the most expensive new car ever sold; rather, it is the most expensive auction. Bugatti is unconcerned because that title also belongs to one of its vehicles.

The Bugatti La Voitre Noir was sold for a reported $19 million.

The one-of-a-kind Chiron-based La Voiture Noire was privately sold to a “Bugatti enthusiast” for 11 million Euros, or $18.9 million after taxes and fees.

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The buyer’s identity is still unknown, but it has been speculated that it could be Cristiano Ronaldo or former Volkswagen Group Chairman Ferdinand Pich.

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Elize Coetzee for SurgeZirc SA
Elize Coetzee for SurgeZirc SAhttps://new.surgezirc.co.za
Elize Coetzee, a seasoned journalist, is the driving force behind SurgeZirc SA’s world news and world politics coverage. With an unwavering commitment to truth, Elize delves into global affairs, providing live updates, in-depth investigations, and thought-provoking analysis. Whether it’s geopolitical tensions, international diplomacy, or breaking stories, Elize’s incisive reporting keeps readers informed and engaged.
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