South Africa RnB singer Elaine has recently signed up with American record label Colombia Records. Elaine is one of a few South African female artists to be signed up under an international record label after Boity Thulo and Sho Madjozi.
The You’re the one hitmaker has been doing extremely well for herself, given the fact that she was not signed under any record label and when she chooses to do so she goes international. Not so long ago her self made EP Elements recently went platinum and she has been declared as the first independent woman to top the charts.
Colombia Records took to Twitter to announce the news of Elaine joining their record label and to also promote her new music video which dropped last night, for her song Risky.
— Columbia Records (@ColumbiaRecords) August 19, 2020
Minister Nathi Mthethwa also took to twitter to congratulate they young artist.
We’re proud to hear the news that South African R&B sensation Elaine has signed with
@ColumbiaRecords, joining global icons such as Beyoncé & Adele. Her hit song “You’re the one” has over 2,7 million views on YouTube. We’re incredibly proud of your achievements,”he wrote,
We're proud to hear the news that South African R&B sensation Elaine @elaineofficial_ has signed with @ColumbiaRecords, joining global icons such as Beyoncé & Adele. Her hit song "You're the one" has over 2,7 million views on YouTube. We're incredibly proud of your achievements🇿🇦 pic.twitter.com/2REgsULSy1
— Min. Nathi Mthethwa (@NathiMthethwaSA) August 19, 2020